Research is the foundation for any successful media campaign. It guides every strategic decision. Michael Cuddy Media teams with national polling firms and strategic research companies to formulate message and strategy based on the best available information. Real people, Real stories is a hallmark of Michael's approach to creating emotional and effective media. Good storytelling evokes emotion, tugs on heartstrings, makes the audience think..."Yeah, that's the way I feel about it." The success of real stories with real people is predicated on making the subject comfortable. Michael Cuddy achieves success with an interview style that earns people's trust and puts them at ease. Michael Cuddy Media is a full-service production company - licensed and insured. The firm works in a variety of formats, including 35mm and 16mm film, Hi-Definition and Beta Cam video. Non-linear digital editing takes place on two Final Cut Pro HD systems. Graphic design takes place on a dedicated workstation. Michael Cuddy Media teams with leading national media buying firms to develop the most strategic and cost-efficient placement of television, radio and print. TOP